Privacy Policy

1 PRIVACY POLICY AT A GLANCE

General information:

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to personally identify you. For detailed information on data protection, please refer to our privacy policy listed below this text.

Data collection on this website:

Who is responsible for data collection on this website? The data processing on this website is carried out by the website operator. You can find the operator’s contact details in the imprint of this website.

How do we collect your data?

Your data is collected in part by you providing it to us. This may include data that you enter into a contact form. Other data is automatically collected by our IT systems when you visit the website. This is mainly technical data (e.g. internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected to ensure the proper functioning of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to receive information about the origin, recipient, and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. To do so, as well as for any further questions on the subject of data protection, you can contact us at any time at the address provided in the imprint. You also have the right, under certain circumstances, to request the restriction of the processing of your personal data. For more details, please refer to the privacy policy under “Right to Restriction of Processing.”

Analysis tools and third-party tools:

When you visit this website, your surfing behavior may be statistically analyzed. This is mainly done using cookies and so-called analysis programs. Your surfing behavior is usually analyzed anonymously; it cannot be traced back to you.

You can object to this analysis or prevent it by not using certain tools. Detailed information on these tools and your options to object can be found in the following privacy policy.

2 HOSTING

External hosting:

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data are all data with which you can be personally identified. Detailed information on data protection can be found in our data protection declaration listed below this text.

Data collection on this website:

This website is hosted by an external service provider (hoster). Personal data collected on this website is stored on the hoster’s servers. This may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website access, and other data generated by a website.

The use of the hoster is for the purpose of fulfilling our contractual obligations towards our potential and existing customers (Art. 6 para. 1 lit. b GDPR) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f GDPR).

Our hoster will only process your data to the extent necessary to fulfill its contractual obligations and will follow our instructions regarding this data.

3 GENERAL NOTES AND OBLIGATORY INFORMATION

Data protection:

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations and this data protection declaration.

When you use this website, various personal data are collected. Personal data is data that can be used to personally identify you. This data protection declaration explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g. communication by e-mail) can have security gaps. A complete protection of data against access by third parties is not possible.

Responsible entity:

The responsible entity for data processing on this website is:

Blome & Pillardy Event GmbH

Management: Kai Blome, Dipl.-Kfm. (FH)

Gotenweg 10

38106 Braunschweig

Telephone: +49 531 209 000 – 0

Email:

The responsible entity is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, email addresses, etc.).

Contact person for information security and data protection:

We have appointed a data protection officer for our company.

Hendrik Dietze

Telephone: +49 5361-70941-28 (no support requests, etc.) Email:

Revocation of your consent to data processing:

Many data processing operations are only possible with your express consent. You can revoke a consent already given at any time. For this purpose, an informal notification by email to us is sufficient. The legality of the data processing carried out up to the revocation remains unaffected by the revocation.

Right to object to the collection of data in special cases and to direct advertising (Art. 21 GDPR):

IF THE DATA PROCESSING IS CARRIED OUT ON THE BASIS OF ART. 6 ABS. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH A PROCESSING IS BASED CAN BE FOUND IN THIS DATA PROTECTION DECLARATION. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS (OBJECTION ACCORDING TO ART. 21 PARA. 1 GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING INSOFAR AS IT IS RELATED TO SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION PURSUANT TO ART. 21 PARA. 2 GDPR).

Right to lodge a complaint with a supervisory authority:

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work, or place of the alleged infringement. This right to lodge a complaint is without prejudice to any other administrative or judicial remedy.

Right to data portability:

You have the right to receive the personal data that we process based on your consent or in fulfillment of a contract in a structured, commonly used, and machine-readable format, and to transmit this data to another controller where technically feasible.

SSL or TLS encryption:

For security reasons and to protect the transmission of confidential content, such as orders or inquiries, that you send to us as the website operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Information, deletion, and correction:

You have the right, within the framework of the applicable legal provisions, to obtain information about your stored personal data, its origin and recipients, and the purpose of the data processing, and, if necessary, a right to correct or delete this data. For this purpose, as well as for further questions regarding personal data, you can contact us at any time using the address given in the imprint.

Right to restriction of processing:

You have the right to request the restriction of the processing of your personal data. To do so, you can contact us at any time using the address given in the imprint. The right to restrict processing exists in the following cases:

If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the review, you have the right to request the restriction of the processing of your personal data.

If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.

If we no longer need your personal data, but you need it for the exercise, defense, or assertion of legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.

If you have lodged an objection pursuant to Art. 21(1) GDPR, a balancing of your interests and ours must be carried out. As long as it has not yet been determined whose interests predominate, you have the right to request the restriction of the processing of your personal data.

If the processing of your personal data has been restricted, such data – apart from being stored – may only be processed with your consent or for the assertion, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

Objection to promotional emails:

We hereby object to the use of contact data published in the context of the imprint obligation for sending unsolicited advertising and information materials. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited promotional information, such as spam emails.

4 DATA COLLECTION ON THIS WEBSITE

Cookies:

This website uses cookies. Cookies do not harm your computer and do not contain viruses. They help to make our website more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies.” They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser the next time you visit our website.

You can set your browser to inform you about the placement of cookies and to allow cookies only in individual cases, to exclude the acceptance of cookies for certain cases or in general, and to activate the automatic deletion of cookies when closing the browser. When cookies are deactivated, the functionality of this website may be limited.

Cookies that are necessary to carry out the electronic communication process or to provide certain functions desired by you (e.g. shopping cart function) are stored based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in the storage of cookies to ensure the technically error-free and optimized provision of its services. If corresponding consent has been requested (e.g. consent to the storage of cookies), the processing is carried out exclusively based on Art. 6 (1) lit. a GDPR; consent can be revoked at any time.

If other cookies (e.g. cookies for analyzing your browsing behavior) are stored, they will be treated separately in this privacy policy.

Server log files:

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and browser version Operating system used Referrer URL Hostname of the accessing computer Time of the server request IP address These data will not be combined with other data sources.

The collection of this data is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website – for this purpose, the server log files must be collected.

Contact form:

If you send us inquiries via the contact form, your data entered in the contact form, including the contact details you provide there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We will not share this information without your consent.

The processing of this data is based on Art. 6 (1) lit. b GDPR if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6 (1) lit. f GDPR) or on your consent (Art. 6 (1) lit. a GDPR) if this has been requested.

The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.

Inquiry by email, phone, or fax:

Request by email, telephone or fax:

If you contact us by email, telephone or fax, your request, including all personal data arising from it (name, request), will be stored and processed by us for the purpose of processing your request. We will not pass on this data without your consent.

The processing of this data is based on Art. 6 para. 1 lit. b GDPR, insofar as your request is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on your consent (Art. 6 para. 1 lit. a GDPR) and/or on our legitimate interests (Art. 6 para. 1 lit. f GDPR), as we have a legitimate interest in the effective processing of requests addressed to us.

The data you send us through contact requests will remain with us until you ask us to delete it, revoke your consent to storage, or the purpose for data storage no longer applies (e.g. after completing the processing of your request). Mandatory legal provisions, especially retention periods, remain unaffected.

Processing of data (customer and contract data):

We only collect, process and use personal data to the extent necessary for the establishment, content design or modification of the legal relationship (inventory data). This is based on Art. 6 para. 1 lit. b GDPR, which allows the processing of data for the fulfillment of a contract or pre-contractual measures. We only collect, process and use personal data on the use of this website (usage data) to the extent necessary to enable or bill the user for using the service.

The customer data collected will be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.

5 ANALYSIS TOOLS AND ADVERTISING

Google Analytics:

This website uses features of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses “cookies.” These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to a Google server in the USA and stored there.

The storage of Google Analytics cookies and the use of this analysis tool are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising. If corresponding consent has been requested (e.g., consent to the storage of cookies), the processing is based exclusively on Art. 6 para. 1 lit. a GDPR; the consent can be revoked at any time.

IP anonymization

We have activated the IP anonymization function on this website. As a result, your IP address will be truncated by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser plugin

You can prevent the storage of cookies by setting your browser software accordingly; however, please note that if you do this, you may not be able to use all the functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

Objection to data collection

You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set, which will prevent your data from being collected during future visits to this website: Disable Google Analytics.

More information on how Google Analytics handles user data can be found in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=en.

Order processing

We have concluded a contract data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the “demographic features” function of Google Analytics. This allows reports to be created that contain statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google and visitor data from third-party providers. This data cannot be assigned to any specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the “Objection to data collection” section.

Storage duration

Data stored by Google on user and event level, associated with cookies, user identifiers (e.g. User ID) or advertising IDs (e.g. DoubleClick cookies, Android advertising ID) will be anonymized or deleted after 14 months. For details, please see the following link: https://support.google.com/analytics/answer/7667196?hl=en

Google Analytics Remarketing:

This website uses the features of Google Analytics Remarketing in conjunction with the cross-device capabilities of Google Ads and Google DoubleClick. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

This feature allows the advertising audience created with Google Analytics Remarketing to be linked to the cross-device capabilities of Google Ads and Google DoubleClick. In this way, interest-based personalized advertising messages that have been tailored to you based on your previous usage and browsing behavior on one device (e.g. mobile phone) can also be displayed on another of your devices (e.g. tablet or PC).

If you have given your consent for this purpose, Google links your web and app browsing history to your Google Account. This allows personalized advertising messages to be displayed on any device on which you sign in with your Google Account.

To support this feature, Google Analytics captures google-authenticated user IDs that are temporarily linked to our Google Analytics data to define and create target groups for cross-device advertising.

You can permanently opt out of cross-device remarketing/targeting by disabling personalized advertising; to do so, follow this link: https://www.google.com/settings/ads/onweb/.

The summary of the data collected in your Google Account is based solely on your consent, which you can give or revoke at Google (Art. 6 (1) (a) GDPR). For data collection processes that are not merged in your Google Account (e.g. because you do not have a Google Account or have objected to the merging), the collection of data is based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the anonymized analysis of website visitors for advertising purposes.

Further information and the data protection regulations can be found in Google’s data protection declaration at: https://policies.google.com/technologies/ads?hl=en.

Google Ads and Google Conversion Tracking:

This website uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

As part of Google Ads, we use so-called conversion tracking. When you click on an ad placed by Google, a conversion tracking cookie is set. Cookies are small text files that the internet browser stores on the user’s computer. These cookies lose their validity after 30 days and do not serve the personal identification of the users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page.

Each Google Ads customer receives a different cookie. The cookies cannot be tracked via the websites of Google Ads customers. The information obtained with the help of the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not want to participate in tracking, you can object to this use by easily disabling the Google conversion tracking cookie in your internet browser under user settings. You will then not be included in the conversion tracking statistics.

The storage of “conversion cookies” and the use of this tracking tool are based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If a corresponding consent has been requested (e.g. a consent to the storage of cookies), the processing is based exclusively on Art. 6 (1) (a) GDPR; the consent can be revoked at any time.

More information about Google Ads and Google Conversion Tracking can be found in Google’s privacy policy: https://policies.google.com/privacy?hl=en.

You can configure your browser to notify you about the placement of cookies and allow cookies only on a case-by-case basis, to exclude the acceptance of cookies for certain cases or in general, and to activate the automatic deletion of cookies when you close your browser. The functionality of this website may be limited when cookies are deactivated.

Hotjar:

This website uses Hotjar. The provider is Hotjar Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (website: https://www.hotjar.com).

Hotjar is a tool used to analyze your user behavior on our website. With Hotjar, we can record your mouse and scroll movements and clicks, among other things. Hotjar can also determine how long you stayed on a particular spot with your mouse. This information is used to create so-called heat maps, which can be used to determine which areas of the website are preferred by the website visitor.

Furthermore, we can determine how long you stayed on a page and when you left it. We can also determine at what point you abandoned your entries in a contact form (so-called conversion funnels).

In addition, Hotjar can be used to obtain direct feedback from website visitors. This function is used to improve the website operator’s web offerings.

Hotjar uses cookies. Cookies are small text files that are stored on your computer by your browser. They are used to make our offer more user-friendly, effective, and secure. These cookies can be used, in particular, to determine whether our website has been visited with a particular device or whether the functions of Hotjar have been deactivated for the respective browser. Hotjar cookies remain on your device until you delete them.

The use of Hotjar and the storage of Hotjar cookies are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website offering and its advertising.

Disabling Hotjar:

If you want to disable data collection by Hotjar, please click on the following link and follow the instructions there: https://www.hotjar.com/opt-out

Please note that disabling Hotjar must be done separately for each browser or each device.

For more information about Hotjar and the data collected, please see Hotjar’s privacy policy at the following link: https://www.hotjar.com/privacy

Contract for order processing:

We have concluded a contract for order processing with Hotjar to implement the strict European data protection regulations.

Use of SalesViewer® technology:

This website uses the SalesViewer® technology of SalesViewer® GmbH based on the website operator’s legitimate interests (Art. 6 para. 1 lit. f GDPR) to collect and store data for marketing, market research, and optimization purposes.

For this purpose, a javascript-based code is used, which serves to collect company-related data and the corresponding use. The data collected with this technology is encrypted using a non-reversible one-way function (so-called hashing). The data is immediately pseudonymized and not used to personally identify the visitor to this website.

The data stored within Salesviewer will be deleted as soon as it is no longer necessary for its intended purpose and there are no legal retention obligations preventing deletion.

Data collection and storage can be objected to at any time with future effect by clicking on this link https://www.salesviewer.com/opt-out to prevent the collection by SalesViewer® within this website in the future. An opt-out cookie will be stored on your device for this website. If you delete your cookies in this browser, you must click this link again.

6 PLUGINS AND TOOLS

Google Web Fonts:

This page uses so-called web fonts provided by Google to achieve a consistent font display. When you open a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

For this purpose, the browser you are using must establish a connection to Google’s servers. This allows Google to know that this website was accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f GDPR.

If your browser does not support web fonts, a standard font from your computer will be used.

For more information about Google Web Fonts, please visit https://developers.google.com/fonts/faq and the Google Privacy Policy: https://policies.google.com/privacy?hl=en.

Google Maps:

This page uses the Google Maps map service via an API. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this page has no influence on this data transmission.

The use of Google Maps is in the interest of an appealing presentation of our online offers and an easy location of the places we have indicated on the website. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f GDPR.

For more information on how Google handles user data, please see the Google Privacy Policy: https://policies.google.com/privacy?hl=en.

Google reCAPTCHA:

We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is used to check whether the data entered on this website (e.g. in a contact form) is entered by a human or by an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, length of time the website visitor stays on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyzes run entirely in the background. Website visitors are not informed that an analysis is taking place.

Data processing is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in protecting his web offers from abusive automated spying and SPAM.

For more information about Google reCAPTCHA, please see the Google Privacy Policy and Google Terms of Service at the following links: https://policies.google.com/privacy?hl=en and https://policies.google.com/terms?hl=en.

Source: e-recht24.de